I have written about certain demographic groups that are important to marketers and advertisers. One of these is the gay and lesbian population. Figures show that approximately 10% of any population falls into the gay/lesbian/bisexual/transgender group. It is important to authentically represent any group when you photograph them.
The US gay community is one that has a very high average family income of over $100,000 with single members averaging around $80,000 in the US. Many in the group travel extensively for business and vacation. Over 70% hold a valid passport in the US while only 25% of the general US population has passports. What do these figures tell us? If you want to represent this demographic in your images, you should include images that imply...
Thanks for the update, Ellen. A lot of these photos depict such a positive, tender view of same-sex couples, and I'd hate to see them gone from Dreamstime. That kind of diversity is one thing I've always loved about this community of artists and photographers.
As concepts go, ‘teamwork’ is a big seller. It may appear that images of business teams have been done to death. Not so: a great image of a group of two or more in an office environment working together in an authentic manner, will sell again and again. Styles in furniture and clothing change too so images must always be updated. Images of business teams that are downloaded the most, often feature a woman as lead or otherwise prominent person on the team. Trend research indicates that women are often cast as business leaders because of the opinion that women give an impression of being fair and honest. The team ideally should be comprised of more than one ethnicity and span at least two generations. Use models for the team leader/members that appear old enough...
Maigi-any image that illustrates the concept of 'teamwork' can be successful. Not just beautiful people in an office but like I mentioned animals that work together like bees and ants. And non white collar people too. These are usually the most difficult images to find as so many people concentrate on the office team shots. You made a good point.
“If I have seen further (than other men), it is by standing upon the shoulders of giants,” is a quote attributed to Isaac Newton in reference to his dependency on Galileo’s and Kepler’s work in physics and astronomy. There is certain nobility in giving credit to the great thinkers that went before to clear the mental pathways enabling clearer reflections in science or math. But there is no nobility in COPYING work. I often suggest photographer websites to illustrate how top professionals have handled different projects. It goes without saying, I would hope, that you are not meant to copy the images you find there; but to study them as examples of really good work in a particular genre against which you can measure your own.
One could argue that the face/map images are not alike because they are of:
1- A Map with a Face in it. 2- A Face with a Map in it.
Technically, they are different. As stated the expression of the idea is what is copyrighted, and not the idea itself. Not only are these different expressions, which they have to be because the idea behind them aren't even the same.
You do not have to register anything to be recognised as the copyright owner. If you create an original work, you are the copyright holder. If you create a derivative work, you're not; so get permission first.
You will also need to get permission to use your derivative work in context. For instance, good luck getting permission from someone to use their (or your derivative) image on a porn, racist, discriminatory site or similar. You wouldn't get permission from me!
In the UK, we have Copyright and Intellectual Property Rights (I think you do in US, too). This means that you can sell (or give away, pledge, etc) the copyright so that someone else owns the work and can resell or relicense however they want, but because they never created the work, you would retain the IP on the work, so that the copyright holder couldn't undermine the original work or creator in any way, etc.
It's a complex area, but the best advice was given in the third paragraph - use common sense....if you use...(More)
Religion has been much in the news over the last couple of weeks. Some of the flurry surrounds Christopher Hitchen’s best seller: God is Not Great and the tenth anniversary of the death of Mother Theresa. Organized religions down to the local level publish in print and/or online. What images are the most successful for these wide and varied uses in news and religious publications?
A quick review across the magazines and websites of many faiths shows that the most popular stock image subjects fall into three categories:
a. Non-sectarian, concept images such as the common one of a person reaching for the sky and images of family and social issues that don’t necessarily tie to a particular belief system except perhaps by model’s style of dress.
b. The second...
Interesting topic. Being from a secular country I didn't realize that religion can be such an interesting marketing area worth popularizing in a blog like this. Although I myself am quite involved in taking faith related pictures... For me, the pain of model release issues as well as the sensitivenes of the worship context almost excludes shooting people. For buyers: there are some galleries/collections around at DT that cover this area. Anyhow, thanks for this encouraging post!
Those are good ideas. Most religions ultimately believe in the same or something similar, just the details are different. Images of someone deep in thought, prayer, or meditation can be used for a wide variety of denominations, as well as spiritual shots such as moving images of nature. Thanks for sharing this post!
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