I find that different design projects, particularly in the corporate area, sometimes call for different approach tactics. These days, designers wear many hats, and when working on a project for even small business, you sometimes become photographer, writer, copy editor, an graphic designer all rolled into one. Being that things are so varied these days, I'll cite just one project example, the company newsletter, with possible ways to approach it.

Even small businesses these days realize the value of a company newsletter, and with the convenience of email, they are easily delivered and virtually free because there are no printing or postage costs. So faced with the task of providing the service for generating one, how do you proceed?

Designing From Scratch?

If the ...