Secrets of Microstock SuperStars


posted on 5th of november, 2008
While in New York City last week for PhotoPlus Expo and the PACA (Picture Archive Council of America) International Conference, I attended a panel comprised of ‘Microstock SuperStars” moderated by PDN’s Daryl Lang. I heard some words of wisdom from the panel members that I thought might be useful to many of you.



Panel member Yuri Arcurs emphasized the importance of building your brand within the overall site. He offered that an important aspect of his success is a consistent and identifiable style. By having a recognizable look, he attracts loyal users that search on his portfolio, sometimes bypassing the general search. He keeps his name prominent by offering tips and suggestions on his portfolio page as well as offering educational and informative...

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Comments (33)

Posted by Purple_dragon on December 31, 2008
Very Cool!
Cost's for a beginner in microstock should not exceed 10USD per image, but when you start building knowledge and predict when a shoot will sell, you can start spending more. Be careful however, I had three shoots last year that I will never get my money back from..

Hey Yuri, feel free to just put those images in my port if they aren't selling well for you.... I seem to need all the help I can get!! LOL
Posted by Pvvaidya57 on November 25, 2008
good article...thanks for such informative blog.
Posted by Ellenboughn on November 21, 2008
Amazing article, but one question: When you're talking about RPI, are you talking the return monthly, annually, or the life of the shot?

Thanks again! We are speaking of RPI as a monthly figure



Comments (33)

This article has been read 6983 times. 9 readers have found this article useful.

Oops! Keywording Mistakes to Avoid


posted on 18th of november, 2008
Time for a reminder of the most common keywording mistakes to avoid. Pay attention to the list below so that your images aren't overlooked in a search due to poor keywords. Incorrect keywords can lead to frustrated buyers that hurts everyone's downloads.

Keywording should start before you shoot an image. Think of the range of major keywords that might apply to images as you plan a shoot. This will help creatively as well as the process ensures that you plan for all possible scenes within a shoot. Whenever you take an image think of the keywords that might be possible.



Accurately keywording photographs or illustrations by describing the most important nouns and verbs shown will ensure that users will not overlook your images. Read on for the major pitfalls....

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Comments (56)

Posted by Stylephotographs on October 09, 2009
@Rjssignscom

I think the word "Indian" was used because of "Indian Ocean"
Posted by Alerizzo78 on June 25, 2009
Interesting article...and very interesting discussion!
Thank you! :)
Posted by Wisconsinart on June 25, 2009
I've been submitting suggested keywords for images, mainly for fun because it can be a challenge since it's not worth the time to earn two pennies.

As such I've been noticing a number of issues, and the main one is knowledge of English. It's not fair for many that English is the dominant language, but for good or bad, it's become the "language of business."

I have yet to find true intentional spamming. I have found numerous examples that many would question. In one case, the contributor has a series of images with the word RED in it and there was nothing in the images that came close to having the color red. The images were from an underwater dive, and when you saw that other images were from Egypt and the Middle East, it became obvious that they were referencing the RED SEA.

It becomes a poor choice of words because the color red was lacking and I would doubt if anyone would search on RED SEA (unless they were looking for...(More)



Comments (56)

This article has been read 9796 times. 12 readers have found this article useful.

Build Your Brand


posted on 25th of november, 2008
Dreamstime success depends on many factors beyond an exciting and diverse portfolio. Building a reputation for a particular style or special subject niche creates a ‘brand’. As designers become familiar with your work, they will seek out your images by searching first within your portfolio.


In short, you want to develop a specialty, especially one that is easily recognizable and not widely covered by others. For example, without thinking, I know immediately where to go on Dreamstime for conceptual images of penguins. How do you develop a group of images that can be considered a niche collection? Ask yourself what you do best and what you have access to. Perhaps you ski; obviously you know something about winter sports and have access to friends that participate....

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Comments (24)

Posted by Johoden on January 29, 2009
Really like your blog,Im finding my way here and your helpful advice is a great help.
Posted by Magsellen on December 17, 2008
found this very intresting thanks
Posted by Nicemonkey on December 07, 2008
As usual Ellen, great read with some interesting comments



Comments (24)

This article has been read 4020 times. 7 readers have found this article useful.
 
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