Images of refreshing beverages, both alcoholic and otherwise are used for purposes as diverse as major ads and invitations to small parties. The virtues of drinking eight glasses of water daily may have come under scrutiny recently but no one argues with the importance of water and other healthy liquids in a sane diet. Images of fit individuals taking in a daily allotment of fluids are used in promotions for dietary supplements, health clubs, juices and bottled water as well as for editorial pieces about exercise, hydration and losing weight.

Frosty party drinks at the beach or poolside are perfect for tropical resort websites and for travel and booking companies. Both close-ups of tropical drinks (paper umbrella included) and lifestyle images with models sipping...

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America and some other parts of the world are somewhat preoccupied with the U.S. presidential election. The candidates are often out and about in public and can be photographed in venues large and small. Images of the candidates are everywhere—and certainly some are coming from Dreamstime. How can you take advantage of any election season photographically in addition to news shots of the candidates?


Advertising and promotions show election related images to highlight their brand, products or special events like ‘election day’ sales. Between now and November 4, endless articles, news items and posts will be written about the candidates and the issues. Every democracy goes through the process although it seems like this U.S. election has already gone on...

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Sound is invisible and depicting it in images is even more challenging than photographs of wind that I have written about previously. From the sound of music to the stress producing noise of an early morning garbage truck, images that show ‘sound’ can be indispensable in promotional messages and ads as well as being essential to certain businesses and non-profits

Without a doubt the most famous photo showing sound is this one by Steve Steigman for Maxwell cassettes in the 1980’s. The image was part of a very successful ad campaign and went on to become one of the most popular posters of all time. It's power comes from Steigman's brilliant idea to make the power...

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