Editorial images could get more traffic and sell faster

posted on 23rd of november, 2012

Since DT's front page has editorial images and tap, making editorial images more available for viewers. I think that is one reason editorial images could get more views and sell faster in a short time. The other reason is that there are so many internet medias now and the demands for editorial images are much higher then before. My own experience is that I just got editorial images approved and two were sold in a few days. I did not believe editorial images could be sold better than royal free images because of of the limitation of the usages. Now it is a really wake up call for me. Beginners, don't be afraid of taking editorial images. You have to be dare to go into stores to take pictures like you are working there. You have to ignore the suspected eyes on you. You would get "caught" sometimes, but no big deal. They are not breaking your cameras. All you need is to stop. You might have to be more careful in certain places and countries. You can always tell them you are a student and doing research on that subjects.

The downside of editorial images are that the sales are mainly smaller sizes. I guess a very good royalty free image could be used for fine prints that is why bigger sizes are needed. So while we are taking a lot a moment catching shots still have to spend time on images for fine prints. Here are my first two editorial images sold yesterday. They've been online for a few days only.

Comments (13)

Posted by Jackbluee on November 26, 2012
Thank you for letting me know. Now I have more confidence with editorial images.
Posted by Egomezta on November 26, 2012
ABout 50% of my sales are editorial images, and they sell for 1 or up to 15 credits. So they work very well for me.
Posted by Jackbluee on November 26, 2012
I agree with you that RF images could last longer. I think a lot of editorial images with people inside look like snapshots not because buyers don't need high quality of editorial images, it is because it is even harder to catch the moments and make good compositions at the same time. The editorial images that have very good compositions can last longer and they reach more buyers who need higher quality images.
Posted by Fainastock02 on November 26, 2012
I have a lot of editorial images as well. And indeed I got a lot of sales in the beginning and also till now images are sold. However, I think that RF images will sell better eventually. But the trick is to make GOOD high quality RF images, and that is sometimes quite difficult. By this I mean, to make good images RF images that have high sales potential. Editorial images often are a bit 'snapshot-like' where there is not too much attention spend on the composition. With RF images you really can show your skills, it has more to do with real photography.

However editorial images can certainly be succesfull. But this is also dependable on the spot where the image is taken. Years ago I shot an image at the Erasmus Bridge in Rotterdam, the Netherlands. I recognized that this image mostly sold on times when there was something happening. Once all three image of the Erasmus Bridge were sold in one day - I googled a bit - and found out that an accident had took place. So my image were newsworthy...(More)
Posted by Jackbluee on November 25, 2012
About subscription sales, it is interesting that I have half credit sales and half subscription. But I've been selling images for only 3 months and had only 10 sales. Everything I said was just my personal research. Thank you for all your moments. You are helping me a lot.
Posted by Thanatonautii on November 25, 2012
Editorial pictures sale really well indeed. The single problem that I see with them is the fact that the buyers get them usually as a subscription, so there are small royalties for each sale....but that is ok :)
Posted by Dianabahrin on November 25, 2012
Interesting.I didn't know that so thanks for sharing :)
Posted by Jackbluee on November 25, 2012
Some subjects sell a little faster. I think because buyers are mostly from North America and Europe, the subjects they talk about more sell faster. Such as technology and investments. I think that is why your travel pictures don't sell fast. They are more specific. I could tell your older images were about India mainly. They don't talk about India that often.
Posted by Ewamewa2 on November 25, 2012
I have mostly travel editorials and some of them sell quite well, though I can not say that it happens quickly. This one has 7 sales, but I uploaded it almost 2 years ago...
Posted by Ewamewa2 on November 25, 2012
I have mostly travel editorials and some of them sell quite well, though I can not say that it happens quickly. This one has 7 sales, but I uploaded it almost 2 years ago...
Posted by Gmargittai on November 24, 2012
I have a suspicion why some editorial images sell better than expected. Some designers maybe smaller businesses are just using them as RF. Especially in cases where a person is not clearly recognisable. DT and the the other stock agencies are very strict with model releases, and logos but if there is a picture showing a persons back or some far away logos, the chances that somebody will sue is close to zero.
Posted by Jackbluee on November 23, 2012
I like your picture. I like travel type pictures more too. It is like documentary. A picture is a story. You remind me my temporary forgotten aspect. Thank you!
Posted by BCritchley on November 23, 2012
I agree, this is one of my latest and today sold with its very first view :)

   Vietnam busy street traffic   

I guess timeless images will have a longer life than say a release of a certain phone where the demand will die off as it becomes old. i enjoy trying to capture everyday life and hope I will be around long enough that the images become vintage and a record of history :) Sort of more exciting than photographing isolated tomatoes or smiling girls in bikinis :)

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Photo credits: Jackbluee.
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