Secrets of Microstock SuperStars

posted on 5th of november, 2008

While in New York City last week for PhotoPlus Expo and the PACA (Picture Archive Council of America) International Conference, I attended a panel comprised of ‘Microstock SuperStars” moderated by PDN’s Daryl Lang. I heard some words of wisdom from the panel members that I thought might be useful to many of you.

Panel member Yuri Arcurs emphasized the importance of building your brand within the overall site. He offered that an important aspect of his success is a consistent and identifiable style. By having a recognizable look, he attracts loyal users that search on his portfolio, sometimes bypassing the general search. He keeps his name prominent by offering tips and suggestions on his portfolio page as well as offering educational and informative...

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Comments (33)

Posted by Purple_dragon on December 31, 2008
Very Cool!
Cost's for a beginner in microstock should not exceed 10USD per image, but when you start building knowledge and predict when a shoot will sell, you can start spending more. Be careful however, I had three shoots last year that I will never get my money back from..

Hey Yuri, feel free to just put those images in my port if they aren't selling well for you.... I seem to need all the help I can get!! LOL
Posted by Pvvaidya57 on November 25, 2008
good article...thanks for such informative blog.
Posted by Ellenboughn on November 21, 2008
Amazing article, but one question: When you're talking about RPI, are you talking the return monthly, annually, or the life of the shot?

Thanks again! We are speaking of RPI as a monthly figure

Comments (33)

This article has been read 9423 times. 9 readers have found this article useful.

Oops! Keywording Mistakes to Avoid

posted on 18th of november, 2008

Time for a reminder of the most common keywording mistakes to avoid. Pay attention to the list below so that your images aren't overlooked in a search due to poor keywords. Incorrect keywords can lead to frustrated buyers that hurts everyone's downloads.

Keywording should start before you shoot an image. Think of the range of major keywords that might apply to images as you plan a shoot. This will help creatively as well as the process ensures that you plan for all possible scenes within a shoot. Whenever you take an image think of the keywords that might be possible.

Accurately keywording photographs or illustrations by describing the most important nouns and verbs shown will ensure that users will not overlook your images. Read on for the major pitfalls....

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Comments (60)

Posted by Curiouspickle on July 31, 2016
I found very useful. Thanks for the post!
Posted by Biotabby on June 04, 2016
I find this very helpful however I do have a question instead of using where the photos can possibly be used for like rescues, vet dog, cat, puppy, should I look for alternative key words? like us a thesaurus to help find other forms of key works? and maybe not let the key works auto populate when adding in a description or title to the image? I try to keep my titles sweet and simple. Same with my descriptions. Just wondering I am a new stock photographer. I don't want to lose any potential clients with something I may be doing and not aware of.
Posted by Slugmonkey on June 07, 2014
Sorry one more thought. I think the accuracy of keywords would be increased also if there was a editable version of conceptual and abstract in the groupings section.

Comments (60)

This article has been read 15249 times. 14 readers have found this article useful.

Build Your Brand

posted on 25th of november, 2008

Dreamstime success depends on many factors beyond an exciting and diverse portfolio. Building a reputation for a particular style or special subject niche creates a ‘brand’. As designers become familiar with your work, they will seek out your images by searching first within your portfolio.

In short, you want to develop a specialty, especially one that is easily recognizable and not widely covered by others. For example, without thinking, I know immediately where to go on Dreamstime for conceptual images of penguins. How do you develop a group of images that can be considered a niche collection? Ask yourself what you do best and what you have access to. Perhaps you ski; obviously you know something about winter sports and have access to friends that participate....

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Comments (24)

Posted by Johoden on January 29, 2009
Really like your blog,Im finding my way here and your helpful advice is a great help.
Posted by Magsellen on December 17, 2008
found this very intresting thanks
Posted by Nicemonkey on December 07, 2008
As usual Ellen, great read with some interesting comments

Comments (24)

This article has been read 4861 times. 7 readers have found this article useful.

About me

I have written a about microstock photography released in 2010. I was the Director of Content at Dreamstime for two years ending in Feb, 2009. You can order my book from amazon via my website at www.ellenboughn.com/blog.

Bainbridge Island, US

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